Since its inception in 1936, Stansefabrikken Products has become Norway's largest supplier of electrical enclosures. In addition, they also produce inputs such as fuses and connectors. They offer a range of electrical products for housing, industry and infrastructure that are distributed via electrical wholesalers. 

Purchasing Manager, Terje Henriksen, explains how the need for a PIM system arose and why they chose feed®.

"We chose feed® as our PIM because we thought it was the simplest and most sensible solution. Easy to work with and no need for training"

Amundsen Sports has chosen feed® as its PIM solution.

Amundsen Sports was founded in 2010 by Jørgen Amundsen on his family heritage. Roald Amundsen respected and learned from the Inuit, while constantly exploring and challenging the established. Amundsen Sports is inspired by his attitude to innovation through tradition.

The brand is built around an adventurous lifestyle and a fun approach to the outdoors. The products are versatile, stylish and of high quality. Today, the product range includes technical clothing, outdoor liftestyle clothing, shoes and luggage.

With feed® as their PIM solution, they will simplify the work with product data and content in all online stores and corporate customers.

Hasås AS has chosen feed® as its PIM solution.

With feed® you need to ensure correctness in the NOBB and Finfo databases, all websites, auto-generated product sheets/FDV, printed catalogs, etc.

"We have chosen to go for a PIM solution on the recommendation of our ERP supplier, as we see this will significantly simplify our work with NOBB. The feed® solution has a good reputation in the industry, and after some good and informative meetings with iSYS, we had no doubts about choosing this solution. In the future, we also hope to be able to implement the PIM solution further in the company in other segments."

Jørgen Norheim, Logistics and Purchasing Manager, Hasås AS

We can finally release the news that Flexit has chosen feed® as its PIM solution.

feed® will be used against the industry databases NOBB, Finfo, EFO, SEG, Symbrio, etc. and all the Group's websites and online stores.

"feed®® PIM is very easy to get started with! We are working to implement feed® PIM in all departments and changing internal work processes to be as efficient as possible with product data and content in all languages."

Solveig Brække, Webmaster Flexit

The 40-year-old family-owned company El-tjeneste AS is based in Trondheim. They produce proprietary aliminium products, focusing on creating practical and sustainable products with a long service life.

The company uses feed® PIM as its main base for its 800 products. The products are automatically transferred from the production management system to feed® where they are enriched with data.

"It was exactly the kind of feed® solution we were looking for. We were spending far too much time on basic data and it wasn't good enough quality, so we were completely dependent on not having to enter the same data in multiple places."

Sølvi Ekle, General Manager, El-Tjeneste AS

Kitch'n is a big company that many people know about, and not without reason. They have 146 stores, 3 online stores, 360 different brands and over 22 thousand products. And they don't stop there - in 2017 they acquired Tilbords and in 2021 they acquired Cervera.

With now 48 employees, they have become a machine with several departments. 

In 2021, work began on integrating feed® PIM, and Kitch'n created a separate PIM department. They chose to use feed® because it is a user-friendly solution and because iSYS was already familiar with their data flow. 

With eight online stores and more than 60 brands, it's easy to see that Ultimate Nordic is no small matter.

They are a wholesaler in the sports and outdoor segment, as well as supplying products such as torches, leatherman and the like. The employees are based in offices in Oslo and Stockholm, plus a warehouse in Åndalsnes. 

At Ultimate Nordic, category managers work with responsibility for specific brands. When they realized that an ERP system did not meet their needs for processing product master data, feed® was chosen as the PIM solution.

In a 10,000-square-meter warehouse in Lillesand, you'll find lighting manufacturer SG Armaturen. They account for about half of all luminaire sales in Norway.

Before SG armaturen started working with iSYS, they had no systems for product data. It was the catalog that was last printed that applied.

"It's great that ordinary people can handle it themselves, and with feed® PIM, it's much easier to manage product data than we did before. "

Asle Åsmul, Product Manager, SG Armaturen

Lakkspesialisten AS is a new customer of iSYS and has chosen feed® as its PIM solution.

Lakkspesialisten AS is one of Norway's largest suppliers of products to body and paint shops.

Canes AS is a new customer of iSYS and a user of feed® as a PIM solution.

With feed®, the industry databases NOBB and NOBB VAVVS (NRF) will be updated with product data, along with websites and ERP solutions.

About Canes:

Canes AS is an all-Norwegian supplier of HVAC and comfort flooring solutions.

Are you or your company currently updating product information directly in the NOBB database and find this challenging?

Do you wish there was an easier, faster and clearer way to keep your products continuously updated?

With feed® PIM, this can quickly become a distant past, in 1 - 2 days all your NOBB products can be onboarded to feed® and further maintenance completely carefree.

Krifon AS is the first company to go live with the NOBB module and submit product data to NOBB from feed®.

"Finally, we can update NOBB in a simple and clear way! "

Olav Fon, Krifon AS

Hastadklev AS has chosen FEED as its PIM solution.

Hastadklev AS operates the online store Hastadklev.no with sales of trailer parts and Webasto and Eberspächer car heating to private individuals and workshops throughout Norway.

With FEED, they will gain control of product data in all channels, such as online stores and checkout solutions. The project is run as a pure delivery project at iSYS, where the customer sets up FEED as desired and connects their own online store. iSYS assists with advice and guidance.

We are proud to present that Inntre Kjeldstad has chosen FEED as their PIM solution.

FEED will be integrated with IFS, the ERP solution, and the products will be enriched with the necessary product information, images and documents. 

"The choice of FEED as a PIM solution was based on simplicity, clear overview and easy maintenance. Having one place to maintain our product database is essential."

Bjørn Valsø , Inntre Kjeldstad

Steni has chosen FEED as its new PIM solution after a thorough review of solutions on the market.

With FEED, Steni will provide the industry databases NOBB and EFO, websites and customers with correct product data in all languages, and set up the generation of product sheets, FDV and generation of printed catalogs.

Steni has sales companies in Norway, Sweden, Denmark and Finland. In Europe, the USA, Canada and the Netherlands, and agreements with distributors for sales and marketing of the facade panels.

Grove-Knutsen & co AS has chosen FEED as its new PIM solution.

They saw the need to have one platform to collect all product data, as well as a more automated transfer of data from the ERP system Navision to industry databases, e-commerce and directly to customers.

"The choice of PIM fell on FEED from iSYS as they have extensive experience and collaboration with the industry databases EFO and NOBB. This means that you get solutions that are used by several customers and avoid heavy customer-specific integrations. "

Jeanette Stenersen, Grove-Knutsen & co AS.

iSYS has long experience and tradition of performing integration with EFO for the transfer of product data from our PIM tool FEED.

Now it gets even better and more robust!

EFO has introduced a new API that makes it possible to automate and simplify integrations with the EFO database to a greater extent.

Work is in full swing to implement and test a new integration module that uses EFO's new API directly to create, edit and export product information between FEED and the EFO database.

The design studio Wik & Walsøe started as a business plan written on a bench in the garden, and since 2006 it has grown into a strong Scandinavian brand and a universe of its own, with products that are already considered design classics. They are expanding into new markets and have a further goal of becoming a global brand.

FEED will now be used to collect all product data, from the first sketch to the finished product.

We are experiencing enormous interest in our PIM solution FEED.

Since the solution was launched in 2019, we've gained a huge number of new customers, both small, large and giant.

In Norway, Sweden, Denmark and several other countries will be added to the list shortly.

We asked our FEED Product Owner, Odd-Inge Hansen, what he thinks is the key to its success:

Torshov Sport is a new iSYS customer, with FEED as its PIM solution and InStock for order picking of e-commerce orders.

Torshov Sport has over 80 years of history and is a specialist in football, running, hockey and club trading.

Torshov Sport has four specialty stores at Torshov in Oslo, as well as stores in Tromsø, Bergen, Drammen, Fredrikstad and at Sandvika Storsenter.