Mustad has chosen feed® as its new PIM solution
O. Mustad & Søn, a leading global player in fishing hooks and fishing equipment, has chosen to go for feed® PIM.
This move marks a strategic decision to move away from a previously costly and complex solution, towards a more cost-effective and user-friendly platform.
After years of navigating the complexity and high costs associated with their previous PIM system, Mustad took the initiative to seek a solution that could offer flexibility and scalability.
The choice fell on feed®, known for its intuitive user experience and cost-effectiveness.
About Mustad:
O. Mustad & Søn is an international company with a long and proud history dating back to 1832, when it was founded in Norway.
Throughout its long history, Mustad has evolved from a small nail company to become a leading manufacturer and innovator of fishing hooks and tackle.
The company has maintained its reputation for quality and innovation over the years, and Mustad products are well known and respected among fishermen around the world.
Mustad's main product, the fish hook, has undergone significant improvements and innovations since the company first started production. The company has pioneered the development of new manufacturing techniques and materials, which has helped to improve both the performance and reliability of fish hooks.
In addition to fishing hooks, Mustad has expanded its product range to include a number of other fishing-related products, such as fishing lines, tools, and accessories, all designed to enhance the fishing experience for both recreational and professional fishermen.
O. Mustad & Søn operates globally, with distribution and sales in over 160 countries. The company also has a strong focus on sustainability and environmental protection, and works continuously to improve its production processes and products to minimize environmental impact.
With its long history, dedication to quality and innovation, and a strong commitment to sustainability, O. Mustad & Søn continues to be a leading player in the fishing industry.
Read more and see their products here: https://mustad-fishing.com/no
